Evaluation 1

However my video does challenge some of the conventions listed above. In my music video, I decided that I didn't want to use any make-up. This was because I did not feel it was necessary to use it in the song as the song wasn't very 'heavy'. By heavy I mean distorted guitars playing fast distorted riffs at a low pitch with heavy emphasis on the cymbals. The second reason I decided not to use make-up is because the song was written in the 60's which was before rock artists like Kiss started experimenting with make-up.

In my music video, the lead guitarist is also the vocalist. This isn't one of the typical conventions you would expect to see in a rock music video because there is normally a vocalist as they are normally the ones that get the most screen time. I decided that I would have the lead guitarist as the vocalist because it is a more modern feature of rock. This is an example of me challenging the typical conventions of rock as I feel that the guitarist both singing and playing the guitar is more 'modernised' as bands such as: Foo Fighters and Royal Blood both use this structure. Even though there is no 'separate' vocalist, I did act as if Olly was the 'separate' vocalist and gave him the most screen time and made him the actor in the narrative as in rock, the guitarist is the most recognisable player and receives the most attention.